Riot Game’s LCS expands its relationship with Nielsen to implement “live+,” a measurement rating system for time-shifted viewing. Live+ will complement the average-minute-audience metric utilized by Nielsen and Riot to report last year’s viewership stats. Nielsen has partnered with multiple organizers and rights holders to establish consistent viewership metrics. Riot Games, through its League of […]
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Nielsen and LCS Implement Live+ Metric to Measure VOD Viewing
Wednesday, July 1, 2020
Nielsen and LCS Implement Live+ Metric to Measure VOD Viewing
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